Enabling solo entrepreneurs to focus on what they love

MX Flow Scribe

12 WEEKS

THESIS MENTOR: JACK MARPLE

PROJECT OVERVIEW

This project, in collaboration with Logitech, imagines a future where AI is embedded throughout the environments where work happens, enabling seamless capture, contextual assistance, and focused collaboration.

Enabling solo entrepreneurs to focus on what they love

MX Flow Scribe

12 WEEKS

THESIS MENTOR: JACK MARPLE

PROJECT OVERVIEW

This project, in collaboration with Logitech, imagines a future where AI is embedded throughout the environments where work happens.

PROJECT OVERVIEW

This project imagines a future where AI is embedded throughout the environments where work happens.

Enabling solo entrepreneurs to focus on what they love

MX Flow Scribe

12 WEEKS

THESIS MENTOR: MARC KORBULY

Capture devices save information

Information is only the starting point.

Solo entrepreneurs need AI to know how to act on that information in the moment.

Capture Short-comings

AI capture tools allow for note taking in the moment but lack the context needed to organize and act on them.

CONNECTION

Fragmented capture notes don’t connect to each other.

VALUE

Continuous capture stores hours of low value data.

ORGANIZATION

Sorting algorithms can’t organize without snooping to learn everything about you.

AUTOMATION

Limited to high confidence actions like emailing a summary of a meeting.

Core principles to differentiate from existing capture devices

A device to aid mundane tasks

UPLOAD SKILLS TO DEVICE

Starts with context on the tasks you want to track

RESPECTS PRIVACY

Only saves data relevant to tasks provided

TASK ORIENTED ORIGANIZATION

Capture data is sorted based on automated tasks

Meet Alex

Meet Alex

Alex designs products, fulfills orders, manages suppliers, handles customer support, and plans the business

Alex designs products, fulfills orders, manages suppliers, handles customer support, and plans the business

Shifts in heart rate to identify moments of heightened emotional significance.

Interaction, Automation, or Control Center

Using Alex’s workflow, I ideated three briefs to choose from

SESSION CAPTURE - MX FLOW SCRIBE

SESSION CAPTURE:
MX FLOW SCRIBE

Built around intention and ritual

Built around intention and forming ritual

AUTO CAPTURE - MX FLOW RELAY

AUTO CAPTURE:
MX FLOW RELAY

Location based beacons that tag capture devices

WORKSTATION ASSISTANT - MX FLOW HUB

WORKSTATION ASSISTANT:
MX FLOW HUB

AI feedback where you work while you work

PHYSICAL SELECTOR TO SET TASK

Project Nova

PUSH TO START SESSION

“Lets start concept sketches for phase 2. Feedback from phase 1 was... Hardware need is...”

PUSH TO RELEASE WHEN FINISHED

Automatically updates client deck, project memory, checks invoicing milestone

Decided on Intentional Capture

Start session → Focus → End session → Progress skill updated

Form Study

What promotes natural interaction for selection and initiation?

Form Study

What promotes natural interaction for selection and initiation?

Alex wants something that sits next to him at a table, in the hand, and on the go

Alex wants something that sits next to him at a table, in the hand, and on the go

Testing out scroll and start/stop mechanisms in the hand.

Testing out scroll and start/stop mechanisms in the hand

Form Study

What promotes natural interaction for selection and initiation?

Alex wants something that sits next to him at a table, in the hand, and on the go

Testing out scroll and start/stop mechanisms in the hand.

Top three concepts

for stable one handed interaction on the table and in the hand

SEAMLESS IN PRACTICE

CIRCULAR PUCK

Dial is most intuitive for selection

Full screen or pill?

Very compact but gets lost in a pocket

Cant hold and turn with one hand

Designed to fit naturally into existing routines without adding complexity.

Exploring sleep, self care, & morning routines.

CLEANSING

RECTANGULAR

Most satisfying click

Thinner version fits in the pocket and doesn't get lost in there

Haptic circle takes up too much real-estate

Make less lighter like

Encouraging the body’s natural refresh by clearing away grime.

What do we bath, wash, and renew?

RESTORING HARMONY

DOCK-ABLE PILL

Dock could allow for MX FLOW HUB addition

Too big with haptic circle

Haptic slide allowed for better proportions

Unsatisfying start

Creates balance in the environment by reducing visual and mental clutter.

Identifying spaces where sensory overload disrupt daily routines.

Growth of concept

Improved proportion and connected UI elements

MX Flow Scribe

by Logitech

Select your Context

Allows for easy capture organization

Session Start

A days work, mapped into sessions

Large enough bottle opening needed for assembly line filling

A satisfying click to mindfully reset before you start your session

A satisfying click to mindfully reset before you start your session

A Compact Scribe

Easy to take with you, calming to use

Companion dashboard

Easy to use UI for customizing capture and surfacing tasks

Next Project: Soft Spell ›

Capture devices save information

Information is only the starting point.

Solo entrepreneurs need AI to know how to act on that information in the moment.

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© Jasmin Begur 2026

Explore

Connect

© Jasmin Begur 2026

Explore

Connect

© Jasmin Begur 2026