
A junior freelancer role covering multiple projects at a time
SoftSpell
FEB - Present
MANAGER: MATTHEW SAXTON
PROJECT OVERVIEW
Brought in to help cover demand from high corporate client influx. Deliverables included discovery, concepts, refinements, and manufacturing handoff.

A junior freelancer role covering multiple projects at a time
SoftSpell
FEB - Present
MANAGER: MATTHEW SAXTON
PROJECT OVERVIEW
Brought in to help cover demand from high corporate client influx. Deliverables included discovery, concepts, refinements, and manufacturing handoff.

A junior freelancer role covering multiple projects at a time
SoftSpell
FEB - Present
MANAGER: MATTHEW SAXTON
PROJECT OVERVIEW
Brought in to help cover demand from high corporate client influx. Deliverables included discovery, concepts, refinements, and manufacturing handoff.
CLIENT WORK
While most of my work is protected by NDA, I would be happy to discuss further details directly.
MAJOR OFFICE SUPPLY BRAND
MAJOR OFFICE SUPPLY BRAND
MAJOR OFFICE SUPPLY BRAND
BRIEF
Designing and testing a desktop dispensing product for style-forward, design-conscious users.
Designing and testing a desktop dispensing product for style-forward, design-conscious users.
DELIVERABLE
Concept sketches for 6 distinct themes. Created and tested 3 new functional dispensing architectures to allow for more open dispensing aesthetics. Provided renders for 6 concepts in the chosen theme. Revised the final concept to client satisfaction. Aided in design for manufacturing handoff.
Concept sketches for 6 distinct themes. Created and tested 3 new functional dispensing architectures to allow for more open dispensing aesthetics. Provided renders for 6 concepts in the chosen theme. Revised the final concept to client satisfaction. Aided in design for manufacturing handoff.
MAJOR OFFICE SUPPLY BRAND
BRIEF
Designing a soft goods on-the-go carrying suite for users adapting to hybrid work environments.
DELIVERABLE
Created solutions for carrying cases for 4 different variations: notebook, laptop, bag, and phone. Provided CAD screenshots showing 3 concepts per variation. Concepts explored different structures, materials, and finishes. Distilled down a final, cohesive suite including each variation based on overall feedback.
MAJOR GRILLING AND CLEANING BRAND
BRIEF
Tasked with aligning and visualizing how SoftSpell could support new corporate clients.
DELIVERABLE
Created 2 pitch decks addressing the strongest product strategy for 2 corporate client initiatives. Provided visuals on how each brand could extend its existing product language into new environments.
MAJOR FIRST-AID BRAND
BRIEF
Designing pimple patch shapes and testing application methods for younger, trendy users.